ThriveStack PLG CRM

ThriveStack MCP Server

Connect your AI agent (Claude, Cursor, ChatGPT) to ThriveStack's Growth Intelligence platform via the Model Context Protocol.

Ask questions like:

Accounts

• "Who are my top 10 accounts by engagement this month?"
• "List accounts that have been active in the last 30 days, sorted by last active time."
• "Show me the first 20 accounts, sorted by health score descending."

Company Name from Contacts

• "Given contacts with domain = thrivestack.ai, what company name do you infer?"
• "Find the company name for contacts where email eq engineerpersona@thrivestack.ai."
• "Derive company name from contacts in country eq United States and industry eq SaaS."

Analytics

MAU & MTU Count

• "What are my MAU and MTU for 2026-03?"
• "Give me MAU vs MTU for 2026-01."
• "For last month (2026-02), what were MAU and MTU?"

Event Count

• "How many events did we track in 2026-03?"
• "What's the total event count for last_30_days?"
• "Show event volume for last_7_days."

GTM

PLG-Qualified Leads

• "Show me PLG leads ready for sales outreach (type identify), first page."
• "Get PLG leads of type group, page 2, 25 per page."
• "Pull the newest 50 PLG-qualified leads (type identify)."

Setup

Start ThriveStack Telemetry Setup

• "Help me set up ThriveStack for marketing telemetry. Here's my API key: ."
• "I need product instrumentation; use this ThriveStack API key: ."
• "Set up both marketing + product telemetry. API key: ."

Get Setup Status

• "What's my setup completion status right now?"
• "Which setup steps are still pending for my environment?"
• "Show warnings/blockers in my onboarding/setup progress."

Quick Connect

Endpoint: https://api.app.thrivestack.ai/mcp Auth: include the x-api-key header in every request.
For enterprise demos and evaluation environments, use the designated demo x-api-key below: d8rRhN6Ji8BGZdlVJONMm/e06k1zLkT4pHoN4LstE4g=

Claude Desktop

Add to ~/Library/Application Support/Claude/claude_desktop_config.json:

{
  "mcpServers": {
    "thrivestack": {
      "command": "npx",
      "args": [
        "-y",
        "mcp-remote",
        "https://api.app.thrivestack.ai/mcp",
        "--header",
        "x-api-key: d8rRhN6Ji8BGZdlVJONMm/e06k1zLkT4pHoN4LstE4g="
      ]
    }
  }
}

Claude Code CLI

claude mcp add --transport http thrivestack \
  https://api.app.thrivestack.ai/mcp \
  --header "x-api-key: d8rRhN6Ji8BGZdlVJONMm/e06k1zLkT4pHoN4LstE4g="

Cursor / Windsurf

Add to your MCP settings:

{
  "mcpServers": {
    "thrivestack": {
      "url": "https://api.app.thrivestack.ai/mcp",
      "headers": {
        "x-api-key": "d8rRhN6Ji8BGZdlVJONMm/e06k1zLkT4pHoN4LstE4g="
      }
    }
  }
}

Available Tools

Tool	Description
list_accounts	List accounts with engagement, enrichment, and acquisition data
get_account_details	Deep details for a specific account
get_active_users_summary	Active users and accounts summary
get_mau_mtu_count	Monthly Active Users and Monthly Tracked Users
get_event_summary	Event analytics summary
get_event_count	Total event counts
get_feature_usage_trend	Feature usage trends over time
get_feature_adoption	Feature adoption timeline
get_activation_summary	Activation funnel summary
get_activation_trend	Activation trend data
get_account_engagement	Per-account engagement trend
get_retention_data	Retention cohort data
get_plg_leads	PLG-qualified leads ready for sales
get_expansion_signals	Accounts showing expansion signals
get_churn_signals	Accounts at churn risk
get_acquisition_channels	Acquisition channel breakdown

Requirements

• A ThriveStack account with an API key
• Any MCP-compatible client (Claude, Cursor, Windsurf, etc.)

Links

• ThriveStack Website
• ThriveStack Dashboard
• MCP Documentation